Thursday, October 9

Chia Pet Flour certified gluten-free

TRUE STORY If it were April 1st, I'd think it was fake, or that my daughter made it up to go with the photoshop picture and her name, but it's real and it's the funniest thing ever!

From, October 09, 2008

ORLANDO, FLA. — Nuchia Foods Corp. announced its Chia Seed Flour, an alternative to processed wheat flour, is certified gluten-free and an option for people with Celiac disease.
"Nuchia Foods’ alternative flour can replace wheat flour one-to-one in most recipes," said Homer Hartage, president and chief executive officer. "It brings good taste back for those with Celiac, but the whole family can enjoy this. Our flour is rich in omega-3 fatty acids, proteins, calcium and fiber."

Each serving of the flour has antioxidants, vitamins, omega-3 fatty acids, 9.4 grams of fiber and naturally occurring minerals. Chia seeds were a staple of the diet of ancient Aztec and Mayan civilizations, but the seed is today better known for being the hair that grows on a popular line of pet figurines.

"Who knew the seeds used to grow ‘hair’ on those funny Chia pets is actually super-nutritious?" said Jan Matsuno, director of commercialization at the Center for Culinary Development, a business involved in brand building and based in San Francisco. "Nuchia Foods Corporation has developed a process to produce Chia Seed Flour, which performs similarly to bleached wheat flour but provide a full day’s supply of omega-3 fatty acids, 9.4 grams of fiber and a wide range of vitamins, minerals and antioxidants — all gluten-free."

Related stories:
Whole Bakers joins PacMoore in gluten-free venture August 25, 2008
Gluten-free sales jump more than 20% May 12, 2008

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